Social Media Management

Social media marketing services are necessary for business growth.  Why?  Because consumers, businesses and organizations of all types Socialare connecting and communicating through a variety of social media platforms on a daily basis. Small business social media management is now an integral part of a marketing strategy that cannot be ignored in today’s digital age.  Beacon Marketing’s social media marketing services provide a powerful way to communicate with clients, engage with industry influencers and position you as an expert in your domain. Just like a lighthouse shines out to tell people where the harbor is, so social media activities should guide people to your website and your company for the great solutions you have to offer.  Social media activities can give your brand credibility and help you shine brighter, expanding your market reach to a whole new audience.

There’s no way around it, whether B2B or B2C, social media is changing the manner in which products and services are researched, reviewed, purchased and sold. Isn’t it time to add social media into your marketing mix?

Whether you’re looking to establish a simple social media presence or wish to build relationships with thought leaders, we have the small business social media management experts that make Beacon Marketing the one-stop service provider for everything social.

Our tailored social media marketing services are designed to grow your brand’s online presence in alignment with your overall marketing strategy and business goals. We offer a range of offerings to establish your social media presence, launch & manage campaigns and benchmark results.

Don’t know where to start? Having a social media marketing agency takes the guesswork out of this activity completely.  Our small business social media management starts with understanding the goals and objectives you have.  We’ll develop a plan that everyone can agree on.

And then we execute for you. No more struggling to figure out what to post or how to get something up on your account.  How will you feel when you have a social media marketing agency set up your social media pages for you, complete with compelling content and rich graphics on such social media platforms as LinkedIn, Twitter, Facebook, Instagram and others relevant to your target audience? We hope you’ll feel in control and ahead of the competition, totally on top of the important marketing activities you need to include to reach your highest-potential customers.

Beacon Marketing will maintain these pages by updating content regularly to keep your audience engaged and sharing.

If you wish to take your social media presence to the next level, Beacon Marketing will work with you to assess your needs. Our expertise in small business social media management allows us to design social media plans to drive awareness, increase engagement and encourage word of mouth to ultimately convert your followers into customers. Our campaigns encompass strategy development, content creation, graphic design, relationship building and brand monitoring.

Measuring the effectiveness of your campaign is necessary to learn what’s working, what’s not and which changes need to be executed to improve results.  As a responsible social media marketing agency, Beacon Marketing will monitor your social activities and keep on top of what is being said about your company and your brand. We will work with you to establish metrics and measure the progress of your social media activities.  Beacon Marketing will provide you with regular updates concerning engagement rates, traffic, awareness, and following. Finally, we will provide you with strategic guidance and recommendations for the continued success of your social media intiatives.