If you want to be innovative and grow your brand in a big way, you need to have the confidence and the arrogance to THINK BIG. Give yourself (and your team) permission to dream, to be expansive, to go all out during the ideation phase. Look at the image in this blog and (just like […]
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Entries by sandeep
I’ve been thinking a lot about what it takes to have an innovation mindset. I’m talking about the right frame of mind to allow innovation to happen and actually promote innovation within your world. If You Do, Then You Will Expect Innovation One of the first critical elements is to expect innovation to happen. Some […]
When you think about how to grow your business or your brand, one of the key elements to think about is building on what you already have. Apple did a great job with this. Apple is considered one of the most innovative brands around, but they started with the computer. When Steve Jobs and Steve […]